£50 million boost to support high streets

The Reopening High Streets Safely Fund will help councils to introduce a range of safety measures in a move to get people back to work and customers back to the shops.

High Streets Minister Simon Clarke announced that the fund will also support a range of practical safety measures including new signs, street markings and temporary barriers. This will help get businesses get ready for when they can begin trading safely, not only in high streets and town and city centres, but also in other public spaces like beachfronts and promenades.

Councils will be able to use this money to develop local marketing campaigns to explain the changes to the public and reassure them that their high streets and other commercial areas are safe.

Clarke said: “As we begin to slowly return to normality, the re-opening our high streets will be key to kick-starting our economic recovery. Levelling up the regions and supporting our high streets has always been central to the mission of this government.

“Many businesses have already introduced creative ways of trading such as contactless collection or taking orders by instant messaging and shows that they are ready for the challenges ahead. That’s why we are providing an extra £50 million for councils to support a range of safety measures that will help get these businesses back on track and ensure that people can enjoy their time visiting their local high street safely again.”

It is the government’s ambition to reopen non-essential retail in a phased way from 1 June, subject to the scientific advice.

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