Kingston launches new recycling rewards scheme

Kingston Council has launched Kingston Recycling Rewards, a recycling rewards scheme which aims to reduce non-recyclable waste in the borough.

The scheme rewards residents who live in the borough’s 15,000 purpose built flats for the recycling efforts, with monthly cash prizes available for residents alongside influence of how a share of a £4,750 donation fund is given to local charities.

The scheme, provided by specialist sustainable rewards provider Local Green Points, aims to reduce the £3 million a year it costs the council to process non-recyclable waste.

Once signed up to the scheme, residents report their weekly recycling and take part in online modules informing them how to cut down their household waste. Recycling and waste tonnages will be measured quarterly and residents who waste less and recycle more will earn ‘Green Points’ for their community.

Phil Doyle, portfolio holder for Resident Services at Kingston Council, said: “We’re excited to launch a new and innovative way to get residents recycling more. It’s fantastic that the scheme not only motivates residents with individual rewards, but also gives them the option to generate donations for some popular local causes.