Welsh Government launches hidden homelessness campaign

A new campaign to tackle hidden homelessness by raising awareness that ‘homelessness doesn’t always live on the streets’ has been launched by the Welsh Government.

Research suggests people overwhelmingly connect homelessness with rough sleeping only – which is not the case for most young people experiencing homelessness. The new campaign aims to bring to light the problem of hidden homelessness, and is targeted at young people who may be at risk of or already experiencing homelessness.

The campaign is designed to ensure that young people get the help and support they need as soon as possible, preventing homelessness from happening in the first place.

Housing Minister Julie James: “Many people think homelessness is only about rough sleeping – it is not. Many young people experiencing, or at risk of homelessness don’t recognise themselves as homeless. If you don’t have a place to call home it is likely that you are experiencing ‘hidden homelessness’.

“We know young people often don’t know where to seek advice and support – so that’s why we’re launching this new campaign. So if you think you’re experiencing hidden homelessness or you’re at risk of it then get help now. It’s never too late or too early to get help.”